🧪 Experiment starten
Von der Idee zur validierten Hypothese.
Der Flow
graph LR
A[💡 Idee] --> B[🎯 Hypothese]
B --> C[📊 KPIs]
C --> D[🧪 Experiment]
D --> E[📈 Auswertung]
Schritt 1: Hypothese formulieren
Experiment:
name: "Gamification-Feature"
hypothesis: "Gamification erhöht User Engagement um 30%"
duration: 14 days
Schritt 2: KPIs definieren
| KPI | Baseline | Target |
|---|---|---|
| DAU | 100 | 130 |
| Session Duration | 5 min | 8 min |
| Feature Adoption | 0% | 50% |
Schritt 3: Experiment durchführen
- Tägliches KPI-Tracking
- Beobachtungen notieren
- Bei 80% Confidence → Entscheidung
Schritt 4: Auswerten
Ergebnis:
├── DAU: 125 (↑ 25%)
├── Session: 7 min (↑ 40%)
└── Adoption: 45%
Hypothesis: 60% confirmed
Decision: Continue as full feature
Denly - 2026